Rainbow High is a multimedia franchise made by Michael Scott Anderson who’s the current Vice President of design at MGA Entertainment the company that produces, promotes, and sells the Rainbow High fashion dolls, similar to most high school themed doll lines Rainbow High’s dolls are all themed after a color of the rainbow. In only a few months, Rainbow High shot up in popularity, being enjoyed by both a younger and older demographic of doll collectors. It especially sparked the interest of people who had previously grew up with fashion dolls such target rainbow high dolls Monster High or Ever After High, two doll lines that also had an high school element.
It is a spin-off of the brand named Fantasy Friends came out earlier of which received medium criticism. Cheerleader Squad, Winter Break and Rainbow Junior High consists of Series 1 Characters, With the exception of Avery Styles. Rainbow High so far only has two body types, which are Female and Male. The female dolls all share the same body molds.
All dolls so far are 24 cm, making them the same height as shorter Monster High dolls. The bodies are made of high quality, hard plastic and the doll’s hair is made out of nylon. The dolls are fully articulated, female ones has 11 points of articulation: at the head, arms, elbows, wrists, hips, and knees. After the release of Laurel De’Vious and Holly De’Vious. The franchise have released multiple new and modified head sculpts. Similar to its sister brand LOL Surprise, Rainbow High’s dolls and accessories are manufactured in China.